ETCM KICK-STARTS NATIONWIDE ENHANCE OF SHOWROOMS WITH NISSAN RETAIL CONEPT (NRC)

  • New Nissan Retail Concept (NRC) Outlet Open at Cyberjaya
  • Providing new personalised customer experience for new customers and existing Nissan vehicle owners

Kuala Lumpur, 7 May 2024 – Edaran Tan Chong Motor Sdn. Bhd. (ETCM) proudly unveiled the NRC-NEXT concept for another Nissan showroom, located at Cyberjaya, Selangor. This showroom transformation effort is subsequent to the other three showrooms, including its 3S Flagship Store in Petaling Jaya, which underwent this upgrading and refurbishment exercise over the past two years. This new showroom concept reaffirms the company’s commitment in providing excellent customer experience and enhancing customer satisfaction as they interact with the Nissan brand name.

The NRC was mooted to innovate Nissan dealerships and deliver world-class service standards to Nissan customers across the globe. It is centred on showcasing Nissan’s brand values across the entire customers’ journey at the dealership touchpoint, whether it is to test drive the latest model or to drop the car off for a regular service. Every touchpoint of a NRC- or NRC-NEXT-compliant retail facility will undergo reimagined and refined to deliver excitement and satisfaction to the customer.

Mr. Khoo Cheng Pah, Chief Executive Officer of ETCM expressed his enthusiasm about the company’s latest endeavour, “At ETCM, our customers are at the heart of everything we do. Our nationwide showroom upgrades reflect our unwavering commitment to providing customers with the best possible experience, from browsing our product offerings to purchasing the vehicles. It’s our aspiration to deliver superior customer-centric services and an unparalleled automotive retail experience, showcasing Nissan’s innovations through a wide range of exciting Nissan vehicles.”

Caption: The Official Evo Mobility Nissan Showroom Opening in Cyberjaya.

(From Left to Right):

  • Ravendran Kittu – Director, Amity Platform Holdings Sdn Bhd
  • Fadzulan Eusoff – Director, Amity Platform Holdings Sdn Bhd
  • Kay Fock Soon (贾福顺) – Head of Business, Tan Chong Ekspres Auto Servis Sdn Bhd
  • Ng Tian Poh (黄添坡) – Chief Executive Officer, Amity Platform Holdings Sdn Bhd
  • Christopher Tan (陈国樑)– Executive Vice President, Edaran Tan Chong Motor Sdn Bhd
  • Khoo Cheng Pah (邱清豹), Chief Executive Officer, Edaran Tan Chong Motor Sdn Bhd
  • Irene Thng (汤如萍), General Manager, Sales & Marketing, Evo Mobility Sdn Bhd
  • Hafiz Nasir, Group Senior General Manager, Amity Platform Holdings Sdn Bhd
  • Samson Low (劉德強), Sales Manager, Evo Mobility Sdn Bhd

Caption: CEO of Edaran Tan Chong Motor Sdn Bhd Mr. Khoo Cheng Pah signs the plaque at the grand opening of the Evo Mobility Nissan Showroom

In line with its dedication to staying ahead of the curve, ETCM awarded a dealer partnership to Evo Mobility Sdn. Bhd. (EVO) in Cyberjaya to cater to the needs of its nearby community in late 2023. EVO carries over two decades of strong and robust business acumen background in fuel distribution across the southern region, and is now expanding and venturing into the automotive space.

Nestled in the thriving township of Autoville Cyberjaya, the only designated hub allowed for automotive sales and car repair service businesses in Cyberjaya, this new RM1.5mil Nissan 3S Centre commenced operations in early January 2024, filling a crucial gap in the market as it strategically caters to potential new customers within Cyberjaya, Sepang and Putrajaya.

The newly opened outlet spans a total built-up area of 7,300 square feet, showcases up to five Nissan models, accompanied by a fleet of test drive vehicles to provide customers with first-hand experience, and a dedicated new vehicle delivery area topped with a cosy customer lounge. The two service bays are able to accommodate up to 200 service throughput per month, ensuring efficient and timely maintenance and repairs.

Caption: New Nissan 3S Centre with new Nissan Retail Concept (NRC) in Cyberjaya, Selangor

The vehicle display area with new Nissan Retail Concept layout showcases the star car Nissan Almera KURO (Black) Edition.
Modern and comfortable customer lounge and Aftersales service reception
Service bay to accommodate high-efficiency vehicle service operations on a monthly basis

In addition to these exciting openings, ETCM will continue to upgrade its existing showrooms nationwide to meet evolving customers’ expectations and elevate the level of satisfaction across all touchpoints with the Nissan brand, which is nothing short of exceptional to reinforce ETCM’s position as a leader in customer experience within the automotive retail journey.

Location and operating hours of the new Nissan outlets are as follows:

For more information, customers can visit the Nissan Malaysia website at www.nissan.com.my or contact the Nissan Customer Care Centre hotline at 1800-88-3838.

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About Tan Chong Motor Holdings Berhad

Edaran Tan Chong Motor Sdn. Bhd, a wholly-owned subsidiary of Tan Chong Motor Holdings Berhad (TCMH), is the sales and marketing arm of Nissan vehicles in Malaysia. In 1957, Tan Chong Motors was appointed the franchise holder of Nissan/Datsun vehicles in Malaysia and Nissan/Datsun became the best-selling brand in the country in 1970. TCMH was listed on the Bursa Malaysia Securities Berhad in 1974. The group is principally involved in the assembly and distribution of automobiles. To complement TCMH’s auto business, TCMH provides a wide range of services such as vehicle after sales, hire purchase financing, leasing, and insurance.

For media enquiries, please contact:

Tiffany Tan                                                    Chuah Joo Ee
T: 03-2788 3157                                             T: 03-2788 3160 
E: tiffany@tanchonggroup.com                   E: jooee.chuah@tanchonggroup.com