The acceleration of 100 km/h in 7.9 seconds by the Nissan LEAF outpaced fire and wind

The Nissan LEAF takes on wind and fire in Nissan’s unique challenge

BANGKOK, Thailand (June 18, 2020): In a first-of-its-kind driving test, Nissan LEAF, the world’s first mass-market 100% electric vehicle (EV) was challenged against speed of nature’s powerful elements – fire and wind. On an enclosed area at Samroiyod Beach in Thailand, Nissan set up a one kilometer long challenge that put Nissan LEAF head to head with fire and wind, using a Pyrotechnician’s ‘fire-line’ and a champion kite surfer, to see who makes it to the finish line the fastest.

The challenge was conceptualized to change the perception that electric vehicles are not dynamic or exciting. Nissan, a global leader in electric mobility and innovative technologies, wanted to dismiss this notion in the most eye-catching format. The Nissan LEAF, with its rapid acceleration of 100 km/h in 7.9 seconds, raced ahead of its elemental rivals.

“With no doubt, electric vehicles are the most environmentally responsible cars of the future. And with this challenge, we aim to show that the Nissan LEAF is SIMPLY AMAZING, not only because of zero-emission, but also being a cool car with mind blowing acceleration and driving dynamics that can handle any challenge,” said Nirmal Nair, Vice President Marketing, Nissan Asia & Oceania.

The technical aspect to the strong acceleration of the Nissan LEAF is the e-Powertrain that powers the vehicle and removes the need for an internal combustion engine. The power goes straight to the wheels for instant acceleration, making EVs quicker on the start with smooth and very responsive drive. The Nissan LEAF, with more than 470,000 sold worldwide to date, was able to beat both fire and wind in this race due to its lightweight, compact and highly efficient e-powertrain, which produces extremely low vibrations and generates instant torque.

About Nissan Asia & Oceania

Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. Nissan has been operating in the A&O region for over 60 years, employing more than 11,000 employees across research & development, manufacturing, logistics and sales & marketing operations. The A&O region itself encompasses 30 markets across both Asia and the Pacific, with the regional headquarters based in Bangkok, Thailand. Nissan has developed long-standing regional partnerships with National Sales Companies like Tan Chong Motor, as well as developing a growing network of more than 750 dealers, to deliver a significant Nissan, Datsun and INFINITI product line-up to A&O customers. Nissan is driven by Nissan Intelligent Mobility, the company’s vision for a better future for customers where cars are their partners, and where driving is safer, smarter and more efficient. For more information, visit https://asia.nissannews.com/en and follow us on Twitter at https://twitter.com/nissanAO.

Cedric Ratinaud
General Manager, Product Communications
Asia & Oceania
Nissan Motor Asia Pacific Co., Ltd.
Email: cedric@nissan.co.th
Tel: +66-(0) 2-339-3400

Jacob Holder
Edelman for Nissan Asia & Oceania
Email: jacob.holder@edelman.com
Tel: +66 (0) 91-223-7456